Creative Direction Art Direction Design Illustration Script Writing Motion Graphics Animation Editorial Music Production Video Production
*My Roles:
Design
Animation
*Client:
Intel
*The Project:
Intel Vision Videos
Translating research into vision for the future.
*Scope:
Creative Direction Art Direction Design Illustration Script Writing Motion Graphics Animation Editorial Music Production Video Production
*My Roles:
Design
Animation
*Client:
Intel
*The Project:
At Intel, complex research often points toward incredible future possibilities. Collaborating with two teams—the Interactions & Experience Research (IXR) group and the Transportation Innovation team—we helped take mounds of research, exploratory data, and ethnographic insights and turn them into clear, story-driven videos. Working closely with researchers and stakeholders, we helped translate their findings into accessible narratives, crafting vision videos that could inspire teams internally and spark conversations about what’s next.
Intelligent Transportation Systems
For the Transportation team, the task was envisioning how vehicles, cities, and people would communicate in a world of connected, intelligent infrastructure. Working from Intel’s early research in autonomous systems and smart city tech, we mapped out a future where cars seamlessly exchange data with their drivers, other vehicles, and the surrounding environment—all designed to improve safety, efficiency, and the daily human experience.
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Our video focused on three key pillars: human-to-vehicle communication, vehicle-to-vehicle coordination, and vehicle-to-infrastructure systems. I contributed to visual development, story structure, and art direction—helping balance imaginative storytelling with real-world technical innovation.
Vibrant Data
The Vibrant Data project began with deep ethnographic research: studying how people around the world interact with personal data, privacy, and technology. Our team worked with Intel’s IXR group to distill these findings into a cohesive, forward-looking story set 20 years into the future. We built the video narrative to provoke new ideas about the evolving role of personal data—shifting from static records to living, vibrant reflections of human identity.
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Beyond story development, we handled scripting, production planning, direction, animation, voiceover recording, and sound design—ensuring every detail of the video reflected the spirit of human-centered technology.
Working closely with Intel’s innovation teams and alongside our own internal creative group, I helped concept, design, and art direct two vision videos aimed at exploring what’s next for personal data and transportation technology. Through design-thinking workshops, cross-discipline collaboration, and a lot of hands-on creative work—from storyboarding and animation to production support—we translated complex research into future-facing stories that felt both imaginative and grounded.